Strings & Atif Aslam Together For Azme Alishan

Internationally acclaimed Pakistani pop artists endorse Azme Alishan by donating their inspirational song Ab Khud Kuch Karna Paray Ga. Strings and Atif Aslam have thrown their weight behind the fast-growing Azme Alishan initiative by donating their latest hit song to the patriotic movement at a special press conference in Karachi today.

The song “Ab Khud Kuch Karna Paray Ga” (We need to do something for ourselves) – a Strings collaboration with the international renowned and popular vocalist Atif Aslam – was launched to critical acclaim in July, its inspirational lyrics striking a chord with the youth in particular. However, many people responded by asking what they could practically do to make a difference. The artists’ have found positivity in Azme Alishan and its activities seen over the year.

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Both Bilal Maqsood and Faisal Kapadya pointed to the recent Azme Alishan Flood Relief drive as an example of the kind of thing people can do to make a change in the country.

“As a proud Pakistani, I would like to see more positive things bringing all Pakistanis together as one nation – to make Pakistan better”, said the pop star Atif Aslam.

Ab Khud Kuch Karna Paray Ga will become Azme Alishan’s anthem, and will be promoted through a special 45-second television video where the artists endorse the movement and call on fellow Pakistanis to join in.

Azme Alishan is a national awareness drive initiated in March to celebrate the true values of Pakistan in this its 70th anniversary year. The campaign is independent of government and supported by a consortium of Pakistan’s leading media groups. For more information, please visit www.azmealishan.com

Watch the Press Conference below



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